{"product_id":"ilia-limitless-lash-mascara-after-midnight","title":"ILIA - Limitless Lash Lengthening Mascara","description":"\u003cp\u003eILIA Limitless Lash Mascara is an award-winning mascara that lengthens and lifts lashes with 12-hour wear. Its unique dual-sided wand features a built-in lash comb to help define and separate, while the formula resists clumping, flaking and smudging.\u003c\/p\u003e\u003cp\u003eArginine and biotin help support and reinforce lashes, while organic shea butter conditions for a soft, flexible feel. Safe for sensitive eyes, the formula builds with additional coats for a bolder look and rinses away easily with warm water, without makeup remover.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eShade \u0026amp; Size\u003c\/strong\u003e\u003cbr\u003eShade: After Midnight\u003cbr\u003eColour: Soft black\u003cbr\u003eSize: 0.27 oz\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003cbr\u003eLengthens and lifts lashes\u003cbr\u003e12-hour wear\u003cbr\u003eDual-sided wand with a built-in lash comb\u003cbr\u003eResists clumping, flaking and smudging\u003cbr\u003eSafe for sensitive eyes\u003cbr\u003eLash care ingredients help support and condition lashes\u003cbr\u003eRemoves easily with warm water\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHighlighted Ingredients\u003c\/strong\u003e\u003cbr\u003eArginine and Biotin: Lash care ingredients that help support and reinforce lashes.\u003cbr\u003eOrganic Shea Butter: Helps condition lashes and adds a soft, flexible feel.\u003cbr\u003eEthically Sourced Beeswax: Helps separate and define lashes without clumping.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eConsumer Perception Results\u003c\/strong\u003e\u003cbr\u003e100% said it lifts, separates and defines lashes, in a consumer perception study of 42 people after 2 weeks.\u003cbr\u003e97% said it does not smudge, flake or crumble, in a consumer perception study of 42 people immediately after use.\u003cbr\u003e95% said lashes look longer, in a consumer perception study of 42 people after 2 weeks.\u003cbr\u003e91% said it nourishes and fortifies lashes, in a consumer perception study of 32 people after 2 weeks.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003cbr\u003eAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire D'Abeille*, Butyrospermum Parkii (Shea) Butter*, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba*, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc\/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch*, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide).\u003cbr\u003e*Organic Ingredients.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow To Use\u003c\/strong\u003e\u003cbr\u003eFor extra lift, use an eyelash curler before applying.\u003cbr\u003eGlide the shorter side of the dual-sided wand through lashes to lift and define.\u003cbr\u003eUse the longer, comb-like side to lengthen and separate each lash.\u003cbr\u003eApply more coats for a bolder look.\u003cbr\u003eTo remove, rinse with warm water. No makeup remover is needed.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAwards\u003c\/strong\u003e\u003cbr\u003e2025 Allure Readers' Choice Award Winner.\u003c\/p\u003e","brand":"Z E H D","offers":[{"title":"0.27 oz \/ After Midnight soft black","offer_id":67843272704281,"sku":"Item 2629324 ulta","price":32.22,"currency_code":"USD","in_stock":true},{"title":"0.27 oz \/ Before Dawn brown","offer_id":67843272737049,"sku":"Item 2637133 ulta","price":32.22,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/1946\/0889\/files\/2629324.avif?v=1792341401","url":"https:\/\/thezehd.com\/products\/ilia-limitless-lash-mascara-after-midnight","provider":"ZEHD PARIS","version":"1.0","type":"link"}